November 6, 2015 • #GirlBoss

As Seen On: Today

“The second you walk into this city, people are like, ‘welcome home’—and that’s the feeling we wanted to convey with the brand,” Reese tells Jenna Bush Hager of opening our flagship Draper James boutique in her hometown of Nashville. Touring the store and then sitting face to face for a front-porch-style chat (the only thing missing was the sweet tea!), the two Southern women covered every topic—from how emotional it feels for Reese to have her grandparents’ names on the shop’s door, to how she embarrasses her children (that dancing!), to #momtexts.

Between Reese’s family, her acting and production career, the causes she cares about, and Draper James, Jenna isn’t alone in wondering how our #GirlBoss does it all. “If I lean in any further, I’m gonna fall over,” Reese tells Jenna.

See the full video, along with the extended online segment below: