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Innovators in music, movies, the digital world, and more are convening right now in Austin for the annual conference of cool known as South by Southwest. Here’s how a few of our favorite bloggers styled Draper James for the always-hip affair.
Who: Hilary Rose of By, Hilary Rose
On SXSW: “My best friend and I have had a tradition for the last five years, where we always spend SXSW together. Our favorite thing to do is explore Rainey Street and try to find secret concerts. Once, we found Turnpike Troubadours (our favorite Texas Country band) playing at this tiny hole-in-the-wall bar.”
DJ Style: “I kept it simple and let the unique design of the Wedgewood Striped Organza Dress speak for itself, pairing it only with diamond studs and simple white wedge sandals. I was going for a backyard, day-party vibe.”
Who: Lauren Lefevre of Edit by Lauren
On SXSW: “I used to live in downtown Austin, right in the thick of SXSW events, and now I make it a point to go back each year. I love the chill vibe and that everywhere you go, there is music on every corner and there are interesting people from around the globe.”
DJ Style: “The Fairfax Fringe Sweater Dress is the perfect white dress for taking day into night. I love the sleek lines with the flirty fringe.”
Who: Ashley Rose of Sugar & Cloth
On SXSW: “This is my first year attending SXSW for Sugar & Cloth. I’m so excited to mingle with fellow creatives from all over right here in Texas.”
DJ Style: “The Draper James Acklen Shirtdress (paired with the Leather Circle Bag) has been the perfect spring weather dress for bouncing around the city!”
Who: Dani Austin of Dani Austin
On SXSW: “I am stoked to be attending a full weekend of interactive panels and #SXStyle parties, thanks to the ladies at Austin Way Magazine! The fusion of fashion and technology is so evident at events like SXSW. I am giddy about experiencing the Decoded Fashion House, Refinery 29’s School of Self-Expression, and a #SXStlye brunch at my favorite nail salon in town, Lacquer.”
DJ Style: “I’ve been wearing the perfect Draper James mini skirt, not too short not too long, to run around SXSW. It’s crazy in Austin! This flutter sleeve top is a closet staple; it’s ready to be tucked into your favorite skirt, jeans, or trousers.”
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